The NeuroCoaching protocols you have been working with grew out of the work we conducted with our Executive MBA students between 2009-2019, culminating with the publication of our Compassionate Communication research in the Journal of Executive Education (included in the PDF section below) and the publication of our book NeuroWisdom: The New Brain Science of Money, Happiness, & Success, co-authored with Chris Manning. You can view an online version of the book here:
https://condensified.com/ebooks/NeuroWisdom-V2MHS2020/
In our Executive MBA program, we discovered that the Compassionate Communication strategies could be easily adapted by our students to help their colleagues, employees, and management team solve virtually any professional problem, usually in less than an hour — problems that often took weeks or months to resolve using traditional mentoring strategies.
However, a different set of skills are needed to bring NeuroWisdom and NeuroCoaching strategies into corporations and schools, especially those that are skeptical of anything falling outside of traditional business and educational models. So, as you begin to attract managers, CEOs and executive leaders to your practice, you will have to modify the NeuroCoaching protocols when addressing the specific needs of your client. There are also many opportunities to work with the upper management teams of small companies who often have interpersonal conflicts with each other or their employees.
The following videos represent a small sampling of the ways I’ve worked with different clients on a variety of issues, some dating back to 2017. You’ll also find, in the Lesson 4 Bonus Materials, many valuable training videos that will help you to market yourself as a NeuroCoach, writer, and public speaker.
Since many of our Certified NeuroCoaches have chosen to create mini-eBooks and courses to educate others and promote their specialties, I have included a series of videos created by Chris Van Buren who will walk you through the steps that are essential for building an internet marketing platform. As a NeuroCoach student, Chris will also give you a free consultation to help you get started and to expand your business. Send him an email at contentstrategyman@gmail.com .
Chris and I also created NeuroCoach Press, another avenue that many students have taken. This mini-eBook approach is far more lucrative when compared to the time-consuming process of publishing a full-length book. In the Lesson 4 Bonus materials, I’ve included a video presentation on how the New York book publishing world works. You can check out our library of eBooks here:
http://markrobertwaldman.com/neurocoach-press/